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Sure Success For Starting a Spa-Master Workbook

  • $129.00
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Sure Success For Starting a Spa-Master Workbook
Almost 200 pages of the best advice, most comprehensive systems and real-world experience. This is the best resource for opening or buying a day spa.

Two people start a spa.  One made $3,057,679 last year.
The other struggled to make $49,569. Which business is yours?


We can help with your Spa, Medical Spa or Salon.
You know your dream spa has great potential, but you have questions or wish you could get some good advice from people that have been in your shoes?

Never has this been so easy to be successful. For only $129 you get the best possible resource for learning about the spa business. Our workbook includes advice from Master Consultants that have worked with over 400 spas internationally.This includes the cold-hard facts and numbers that every person thinking about opening a spa or salon needs to know! We cover:

  • The opening calendar, what you need to do everyday to open on time
  • Introduction to the spa business
  • Employee Pay Structures
  • Designing your spa
  • Human Resources for spas
  • Retail Success Systems
  • Marketing your spa (with a 1 year marketing plan)
  • Secrets of team management
Designing from the Customer's Perspective

This is the single most important secret of a successful spa start-up. Simply said, a successful day, medical or resort spa should be designed from the customer’s perspective inward. Nothing matters more than this.

Twenty years of experience has taught us that it takes more than water, marble and marketing to achieve the reputation and sales you need. Today’s clients measure their spa experience by “people performance” as well as visual excellence. In fact, people performance is the leading attribute of a world class spa.

With our help, your new spa will have the design, the financial planning, the services, the management operating system and the employee training that provides what research shows to be the critical key points of customer satisfaction. In short, the five attributes of success.

But strange as it may seem, this approach is a major departure from the methods used by many other spa development companies. However it’s this unique approach that makes our guidance an investment as well as a service.

Five Attributes of Success YOU'LL get from Spa Enrichment Strategies Master Workbook:

1) Spa design: Thought and execution
We stress cost efficiency in build-outs, equipment and facility maintenance embraced by a beautiful and serene atmosphere. Facilities design does not have to come at the expense of client and employee comfort; however, we do stress the spa clients’ preference for privacy and intimacy over grand scale.

We are proud to work with the acclaimed Group West and other designers to produce unique plans solely for your spa. The size of your project is unimportant to us. Our sole purpose is to deliver a design that works within your budget to achieve the goals you have in mind.

2) Financial Planning: Projections, budget and project funding
We have partnered with Wellness Capital Management to provide a full compliment of financial services. Whether you're just looking for initial projections or need a more complete solution such as assistance with project funding or ongoing bookeeping and financial reporting services, we have the resources to make sure your project starts on a sound financial foundation.

3) Spa services programs and protocols: as customers like it
Together, we’ll create a collection of luxurious spa treatments that are uniquely your own from categories that have proven client demand–no guessing. Our emphasis is on personalized care, services that feature more hands-on therapy, and fewer high-tech programs that require excessive floor space and expensive, quickly obsolete equipment.

Our treatment protocols are designed with training and product economy in mind as both will have significant impact on your company’s bottom line performance. The result is a well-trained, efficient, customer-centered service department that you’ll be proud of and clients will love.

4) Employee recruitment and training: the champion of customer satisfaction
Of all the things that affect the quality of your spa’s service and reputation, nothing does more than the people that work within it. Our employee search protocol prizes personal character and adaptability over mere years of technical experience. (Techniques can be taught and mastered, but human qualities are hard-wired and resist change.)

Through a multi-step evaluation process we’ll help you assemble a polished, cooperative and caring team who understands the difference between a job and a profession. Our consultants know that employee performance is dependent upon a deep company commitment to training and leadership. This is a key success element that receives minimal attention in most spas operating today.

Our technical and customer service training programs are the best in the business and one of your wisest business investments.

5) Management training, tools and support: the heart and soul of spa success
Management training is what makes all the difference between business success and failure. Yet, it is often the very thing that spa operations overlook - thinking they already know the answers. Spa Enrichment Strategies knows spa management inside and out; hundreds of spas across the country have experienced significant business increases and enhanced enjoyment of their business due to these programs